AdFed Minnesota’s The Show

AdFed Minnesota chose us as the agency of record for The Show 2020. Keeping in mind the effects of the pandemic on the human psyche, I took this opportunity to explore themes of solace, reflection, and belonging.

Concepts | CD: Debbie Christensen | AD: Alex Bausch

You’re not in control anymore.

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Our screens become landscapes.

There was a buzzing in our brains.

There’s a feeling of déjà vu.

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Midwest Is Best