Boehringer Ingelheim Animal Health
ZACTRAN® (gamithromycin)
Engaging producers on social media to purchase an antibiotic that fights bovine respiratory disease (BRD) in cattle.
CD: John Walker | AD: Matt Langevin
Driving producers to the Zactran® (gamithromycin) trade show booth for a free cookie and to learn more about the product.
CD: Debbie Christensen | AD: Annie Judd
EPRINEX® (eprinomectin)
Came up with the promotional series name “Gain Days” to build awareness around fall and spring cattle deworming. The promotion was to remind producers of deworming seasons and how they can save on a cattle dewormer called Eprinex®.
CD: John Walker | AD: Amanda Ward Calder
SALES GOAL PROMO FORM
SOCIAL VIDEO